Experiential.
This collection showcases a diverse range of experiential screen designs and motion graphics developed for live broadcast across news and breakfast programming. These designs serve as the visual backbone for daily segments, transforming large-scale studio LED walls into immersive storytelling environments.
The challenge of broadcast design lies in the intersection of speed and legibility. Whether it's a sombre tribute, a high-octane sports feature, or a vibrant lifestyle segment, each graphic is engineered to complement the studio lighting and text/anchor placement.
Credits
Company: 9News, Today Show
Motion Design & Art Direction: Helen Wang
Software: After Effects, Photoshop, Media Encoder, Illustrator
